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Midland's 2015 & 2016 Sales Person of the Year

Creating A Plan

Much of an agent's work is quiet, behind the scenes - and important. Promoting your home involves several outreach efforts, including scheduling, marketing and hosting open houses, following up with open house visitors, having conversations with ad respondents, and posting photos and virtual tours on the web. Being your guide and confidant is part of the process as well.

Selling can entail a variety of marketing strategies, and your agent will develop a plan especially for your home, which will help set it apart in your local marketplace and attract buyers. Once listed, it's likely that the home will be quickly entered into the local Multiple Listing Service (MLS), displayed on century21.com and MattRapanos.com and distributed to over 500 national and local real estate websites, where most buyers begin their search for a new home.

Get started selling

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